That Guy's House
That's Guy's House is an independent publisher of self-help and well-being books. They provide guidance for would-be authors on their writing journey offering help and personal support from their team of mentors as they realise their dreams of becoming a published author.
We were asked to create a new brand for That Guy's House, one that captured the brand's personality and positions them in the health and wellness publishing arena.
- Brand Strategy
- Logo Design
Through a series of workshops with the founder of That Guy's House, Sean Patrick, we took a deep dive into the essence of the brand and gained invaluable insights. From these sessions, we created a brand identity that exudes an air of positivity and vibrant energy.
The identity provides the personal touch, a hand-drawn logo, partnered with the classical symbol of hospitality - the pineapple.
To compliment the logo, we created an uplifting colour palette and typographic style. The refreshed and revitalised brand identity affirms That Guy's House as the publisher welcomes the next cohort of authors.
